LP# 3E Valuing Different Views: Taking a Stand on Media Violence
Violence is a controversial issue that touches us all either through the media or in person. In the public debate...
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LP# 2E 10 Ways to Sell an Idea: The Basics of Persuasion
The power of advertising is its ability to persuade and advertisers have a wide array of techniques to use in...
اقرأ المزيدLP# 2A Basic Visual Language I: Three Building Blocks
Because so much of today's communications, including the news, comes to us visually, it is critical students learn the basics...
اقرأ المزيدLP# 1E Maps and Pictures in our Head
When we list types of media, we seldom include maps. But maps, as mass produced representations, are ideal for deeper...
اقرأ المزيدThe Branding Alphabet
This high school activity, originally developed for 12th graders at the Berkeley Carroll School in 2002-3, helps students explore the...
اقرأ المزيدCHILDREN: Economic Lessons for Young Viewers
Young children form many of their ideas about the outside world from television. And what they're seeing is a world...
اقرأ المزيدNew Media and New Media Literacy
Because many 21stcentury homes are equipped with more robust technology than most schools, there is often a significant disconnect between...
اقرأ المزيدMedia Literacy Across the Curriculum
If they are to fully harness the power and potential of exciting new technologies and multimedia, our students must be...
اقرأ المزيدParents and Teachers: Team Teaching Media Literacy
When it comes to media, our children are mass consumers. On average, each of them spends 1,500 hours a year...
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